Research Assistance
Librarians can help you learn to make the most of the information resources, tools, and services of Murphy Library and beyond!
Weekdays & Sunday afternoons (fall/spring):
Any time (year-round):
- Email us -- we'll email you back asap
- Schedule an appointment (in-person or online)
Local history and/or archives research? Special Collections / Area Research Center specialists are available!
- Email us at specoll@uwlax.edu
- Call us at 608.785.8511
Welcome
DMK 730 explores the legal and ethical considerations in digital marketing. Topics include data collection, data sharing, security and privacy, intellectual property, copyrights, trademarks, licensing, non-disclosure agreements, contracting, obligations and liabilities, accessibility, international considerations, diversity, equity, inclusion, business ethics, and changing industry regulations.
This course guide was created to highlight library resources selected for their relevance to your work in DMK 730.
