BUS 230: Business and Economic Research and Communication: Industry Information/Competition

Industry market research reports for over 1,300 United States industries, each updated 1 to 4 times per year. NAICS and specialized (new/emerging) industry reports consist of 30 to 40 pages of key statistics and analysis on market characteristics, operating conditions, current and forecast performance, major industry participants and more. NAICS industry reports additionally include Industry Financial Ratios.

Collection of three databases containing business, consumer, and job listings. The U.S. Businesses Database includes profiles for millions of businesses in the United States, and has an advanced search tool that includes fields such as company name, SIC/NAICS code, and business size. The U.S. Consumers / Lifestyles Database can be used to research a community before opening a business or to target a marketing campaign to a particular population. The U.S. Jobs / Internships Database allows for searching by job title, location, salary estimate, and more.

This market research database contains statistics and analysis for consumer-related industries across the globe. Content includes detailed industry data, including brand share rankings; 205 country reports; and company profiles.

Note: This resource is only available to current UWL students, faculty, and staff. Data in this resource may be used for research and private study only.

Official data from U.S. Census Bureau surveys, including the American Community Survey, the Decennial Census, the Economic Census, Economic Surveys, Population Estimates, Post-Secondary Employment Outcomes, Community Resilience Estimates, and Public Sector surveys.

NAICS was developed jointly by the U.S., Canada, and Mexico to provide comparability in statistics about business activity across North America. Updated every 5 years.

This database includes scholarly research and industry news relating to all areas of hospitality and tourism. The collection contains more than 828,000 records, with full text for more than 490 publications, including periodicals, company & country reports, and books. Sources are both domestic and international in range and scope, with material collected from countries and regions such as Canada, Australia, Europe and Asia.

This database includes full text for over 2,300 business journals, including over a thousand peer-reviewed titles. Non-journal full text includes: market research reports, industry reports, country reports, company profiles and SWOT analyses.

Please note: Access to this resource ended on June 30, 2021. UW System began a new subscription to Westlaw this summer.
Nexis Uni features more than 15,000 news, business and legal sources. Content includes local, regional, national and international newspapers with deep archives; television and radio broadcasts; newswires and blogs; federal and state cases and statutes; and business information on U.S. and international companies and executives.